TweetI was honoured to write a guest blog for Julian Cole’s blog Adspace Pioneers, one of my faves. I wrote about the ownership of creativity and the current co-existence of traditional intellectual property with the new Creative Commons.
TweetI recently got my panties in a bunch over Zac Martin’s guest post for Julian Cole’s blog Adspace Pioneers. Commenting on his inflammatory opinion of Hollywood’s imminent demise knotted up my panties good. What was interesting though is how his admission of deliberate provocation not only untied the knots in
TweetLike a Lothario at a bar re-using his best pick-up lines, digital strategists continually fall back on the social media marketing campaign inviting consumer contributions as a YouTube video. In the past 6 months we’ve seen two massive Australian based UGC marketing campaigns; Doritos ‘You make it, we play it’
TweetIn 2006 Cormac McCarthy wrote the finest contemporary novel I have read to date: The Road. It is the simple story of a father and son walking to a better place in the colds of a nuclear winter, after a vaguely defined apocalypse. It is bleak, uncompromising and utterly transcendent.
TweetWith the world as we know it falling to pieces in a consumerist environmental apocalypse from which even Superobama can’t save us, volunteers are more important now than ever. Seek has a great new philanthropic job search feature for prospective volunteers. They’ve also set up a blog for people to
TweetWith the combined GFC and new media paradigm shifts, traditional media has been feeling the pinch. Once all-powerful, media conglomerates may have steered themselves into an iceberg sensationalizing the GFC, encouraging shareholders to abandon a sinking ship. Its no surprise to see Rupert Murdoch’s authoritative announcement that the GFC has
TweetSocial media has had a profound impact on the way we communicate and network, but nothing will replace the tangible world beyond the cave wall shadows online. Forums and conferences are vital means of information dissemination and people provocation. But how does old-fashioned speaking in front of a crowd remain
TweetThis is what YouTube was made for! Comedians empowered by online video to make UGC that’s actually entertaining. A comedy duo from North Carolina must have seen their fair share of zombie marketing on local television, so they made a sublimely surreal satire that Barack Obama would approve of… It
TweetSocial media has had a profound impact on the way we communicate and network, but nothing will replace the tangible world beyond the cave wall shadows online. Forums and conferences are vital means of information dissemination and people provocation. But how does old-fashioned speaking in front of a crowd remain
TweetIf 1977 was the year of the Star Wars cultural watershed, 2007 was the year of the GFC watershed. Both blockbuster and bankbuster, epic stories about the beginning of the end of an evil empire. We’ve probably yet to hit rock bottom and get our Empire Strikes Back. The restoration
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